Works / HOSPITALITY
Old El Camino
Marketing for The Old El Camino Motocourt and RV Resort in Kyle, Texas.
Explore the engagement
The challenge
Help a new hospitality business build awareness and generate reservations.
What PA worked on
Google Ads campaigns including Performance Max, creative and ongoing optimization informed by earlier search and booking information.
The marketing connection
Reservations and attributable booking revenue provide a more useful business context than platform activity alone. Campaign work was connected with reservation reporting.